Quick answer
ChatGPT Ads are now available to eligible businesses in Singapore through OpenAI’s Ads Manager. They can reach Free and Go users, with a minimum daily budget of S$4 for accounts billed in Singapore dollars.
Key takeaways
- The Singapore rollout began in September 2026.
- Ads may appear for Free and Go users, but not on Plus, Pro, Business, Enterprise or Edu plans.
- S$4 is the minimum average daily ad budget, not the cost of a click or enquiry.
- Paid ads stay separate from ChatGPT’s answers.
The Singapore rollout
OpenAI began rolling out ads in Singapore on 24 September 2026, according to The Business Times.
Eligible Singapore businesses can now set up campaigns through OpenAI’s Ads Manager, subject to account requirements and ad approval.
Reaching Free and Go users
The audience includes people using ChatGPT’s Free and Go plans, where ads may appear. Plus, Pro, Business, Enterprise and Edu plans remain ad-free.
So if you use Plus and haven’t seen an ad, that’s why.
Ads that fit the conversation
Someone planning a holiday might see a hotel ad below a response about places to stay. The placement is labelled as sponsored.
OpenAI says relevance depends on signals including the conversation, your ad copy and your landing page.
Paying for an ad does not make ChatGPT recommend your business in its answer. Advertisers also cannot read users’ private conversations.
A starting budget of S$4 a day
OpenAI’s minimum spend table sets the starting daily budget at S$4 for SGD-billed accounts. Agency management fees are separate.
The daily budget is an average, so spending can vary. It can reach twice your selected budget on one day, within the weekly limit.
S$4 is an entry point rather than a guarantee of enquiries. A useful test budget depends on what your business wants to learn.
Getting your first campaign ready
Getting started involves checking business eligibility, completing account verification and billing, and preparing ads with a relevant landing page. Ads go through review before running.
We manage ChatGPT ads in Singapore, with support for campaign setup, ad testing and landing pages.
Ready to explore your first campaign? Contact us or WhatsApp us to discuss your goals and next steps.
Looking for SEO services or broader digital marketing services instead? Explore our main brand, SEOExpert.sg.
Berenice Soh
Berenice founded SEOExpert after running campaigns across three Singapore agencies. Her experience spans SEO, generative engine optimisation (GEO), paid advertising and landing page design. At AIAdvertising.sg, she helps businesses connect campaign strategy, ad creative and landing pages as they explore ChatGPT advertising.